By Soren Hougaard
Getting profitable company principles isn?t rather a lot approximately expertise - it really is a couple of systematic process. The enterprise proposal encourages you to examine new methods of pondering by way of entrepreneurship and innovation. Too many ventures originate within the ideas the entrepreneur has to provide - and never within the challenge the buyer must have solved. So do enterprise plans - and infrequently this ends up in unhappiness. The enterprise thought leaves at the back of this product oriented common sense. The ebook provides new, acceptable tools for constructing artistic industry perception, for making a choice on home windows of chance, developing company ideas and entrepreneurial innovations for winning marketplace access.
Entrepreneurship is a fancy and dicy method in comparison to nearly every little thing else in company existence, so it richly merits to have its personal theoretical and methodological toolbox.The company inspiration offers the instruments and is of curiosity to each person who works with getting an firm off the floor or reports entrepreneurship.
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Additional info for Business Idea The Early Stages of Entrepreneurship
Syddansk Universitet. Kolding. 2000. ; Entrepreneurship and the market process. Rothledge. London. 1996. Herlau Henrik, Tetzschner Helge: Era jobtager til jobmager. Samfundslitteratur. 2. udgave 1999. Hills Gerald et alt: Marketing and entrepreneurship research — ideas and opportunities. Quorum books. Greenwood Press Weestport. Connecticut, US. 1994. Hougaard S0ren og Bjerre Mogens: Strategic Relationship Marketing. Samfundslitteratur Press. Copenhagen 2002. Ivarksatteren Nummer 3y September 2003.
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Only when the roots of the problem can be described in an unconventional and innovative manner, and when they can be concretely changed into an opportunity will the idea attain economic value and only then will it make sense. Many unsolved problems are not important enough and, therefore, do not contain an embedded business opportunity. Aluminium drip catchers for wine bottles, to prevent stains on your tablecloth or your jacket, solve a simple, trivial problem - wine bottles will drip when wine is poured.
Business Idea The Early Stages of Entrepreneurship by Soren Hougaard